With the development of modern digital communication technology,especially the Internet communication technology,our reading is experiencing a revolution from traditional and modern ways to post-modern way.This thesis generalizes the characteristics of post-modern reading from ten aspects.Despite of negative effects,post-modern reading has been changing the current publishing mode,and promoting the transformation from modern publishing mode to digital mode.We must emphasize the impacts of post-modern reading mode on publishing transition and confront the challenges with whole new ideas.