The formation and maintenance of trust，which is key to interact with others in a society，have distinct regional characteristicsThe traditional Confucian trustworthiness，however，has often been questioned in terms of its applicability and effectiveness in modern society. Nevertheless，modern people live in an environment heavily relying on organizational communication，an environment similar to that in which the traditional Confucian trustworthiness had been formed and developedThe emotional component in the relationship among modern organizational individuals cries for the traditional Confucian trustworthiness，and this makes it possible to form traditional Confucian trustworthiness in modern organizations